Inside Intuit:  How the Makers of Quicken Beat Microsoft

and Revolutionized an Entire Industry


Intuit Success Factors
Intuit Photos
Bonus Materials
The Making of Inside Intuit
About the Authors

Buy the Book

Intuit Photos


These Intuit photos capture some of the key people and events in the company's history.  Many additional photos can be found in Inside Intuit.


Co-founders Tom Proulx and Scott Cook in their first formal portrait, 1989. (Courtesy of Virginia Boyd.)


Quicken usability testing was conducted with first-time PC users, including the Palo Alto Junior League in 1984.  Intuit’s ambitious goal:  to have complete PC novices up and running on Quicken within 15 minutes.  (Courtesy of Virginia Boyd.) 


Mark Goines, Charlie Gaylord, Tom Proulx and Scott Cook tackled a team building task at an executive offsite in fall 1993, shortly before the Intuit-ChipSoft merger was finalized.  (Courtesy of Charlie Gaylord.)


Scott Cook in his modest office in typical khaki pants and polo shirt attire, 1994. (Courtesy of Intuit.) 


Bill Gates, Scott Cook, and Bill Campbell at an Intuit company meeting to announce the Microsoft-Intuit merger in 1994.  (Courtesy of Intuit.)


Roy Rosin and Matt Glickman with an enlarged copy of a note that Rosin asked Bill Gates to write for him at the Microsoft-Intuit merger announcement meeting. The note reads: ‘Quicken is great!’  (Courtesy of Roy Rosin.)


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